As badly as NBC has been doing of late, for week of March 30 – April 5 it managed to beat ABC in every key age demo group we track. Sure, ABC’s serial dramas were in reruns, where they do terribly, but to suffer such a big drop is problematic. It was a battle of losers though, both finished well behind Fox and CBS for the week.

In what has become a trend, Univision’s strength in the adults 18-34 demo was noticeable,  it beat both ABC and NBC for the week.

Boosted by NCAA basketball on Saturday night, CBS managed an atypical win over Fox in the adults 25-54 demo.

Tiny Network Smackdown Update! CW had comfortable margins over MyNet across the board last week.

You can see past week’s broadcast network primetime weekly ratings results here.


(click chart for full sized image)

Nielsen TV Ratings Data: ©2009 The Nielsen Company. All Rights Reserved.

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Posted by:TV By The Numbers

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