The finale of Law & Order:SVU topped the night with a 3.5 demo rating and  (and I believe the following has never been written on our site except during the Olympics) lead NBC to victory for the fourth night in a row.

NBC’s I’m a Celebrity Get Me Out of Here fell 19% from its premiere on Monday to a 2.2 18-49 demo rating (comparing just the 8pm hour it was down 7%). Question is, how much further does it have to fall?  The Inside the Obama White House special drew a 2.6 demo rating.

Fox’s Mental fell 24% in the 18-49 demo from its premiere last week. CW’s Hitched or Ditched was up 0.2 ratings points (28%) in the adults 18-34 demo vs. last week. It also did a 1.1 rating for women 18-34, for a cheap summer reality show, the CW is likely happy.

You can see TV ratings from past Tuesday overnight reports here.

Full details:

Time Net Show 18-49 Rating 18-49 Share 18-34 Rating 18-34 Share Viewers Live+SD (000)
8:00 NBC I’m A Celebrity…Get Me Out of Here! 2.2 7 1.8 7 5.498
CBS NCIS (repeat) 2.1 7 1.0 4 11.135
FOX House (repeat) 1.4 5 1.1 4 4.070
ABC According to Jim 1.2 4 0.8 3 4.101
CW Hitched or Ditched (repeat) 0.5 2 0.5 2 1.590
9:00 NBC Inside the Obama White House 2.6 7 1.9 6 9.116
CBS The Mentalist (repeat) 2.4 7 1.3 4 10.829
FOX Mental 1.6 4 1.3 4 5.036
ABC ABC News Special: Earth 2100 1.2 3 0.8 2 3.874
CW Hitched or Ditched 0.7 2 0.9 3 1.745
10:00 NBC Law & Order: SVU (finale) 3.5 9 2.6 8 11.336
CBS 48 Hours Mystery (repeat) 2.0 5 1.2 3 7.789
ABC ABC News Special: Earth 2100 1.2 3 1.0 3 3.555

Nielsen TV Ratings: ©2009 The Nielsen Company. All Rights Reserved. 


Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs which are currently in approximately 24.4% of all U.S. TV households. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101.

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Posted by:TV By The Numbers

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