The semi-finals of America’s Got Talent began and NBC easily won Wednesday night with adults 18-49, adults 18-34 and total viewers.   ABC was in second, but it’s lineup was down vs. last week.  Up against a new Minute to Win It rather than a repeat, Wipeout was down more than 10% to a 2.7 rating with adults 18-49.  Shaq Vs. also dropped around 10% to a 1.7 rating with adults 18-49.

Fox aired back-to-back repeat episodes of Glee and came in third among the English broadcasters, but fourth if you throw Univision into the mix.

Late-night results are below the prime-time data.

Broadcast primetime ratings for Tuesday, August 24, 2010:

Time Net Show 18-49 Rating/Sh Viewers (Millions)
8:00 ABC Wipeout 2.7/9 7.94
NBC Minute to Win It 1.8/6 6.14
FOX Glee (R) 1.5/5 3.92
CBS NCIS (R) 1.4/5 9.20
CW Plain Jane (R) 0.4/1 1.12
9:00 NBC America’s Got Talent 3.0/9 10.87
ABC Shaq Vs. 1.7/5 3.96
FOX Glee (R) 1.6/4 3.96
CBS NCIS: Los Angeles (R) 1.3/4 7.07
CW Life Unexpected (R) 0.3/1 0.76
10:00 NBC America’s Got Talent 3.1/9 10.57
ABC Primetime: What Would You Do? (R) 1.4/4 3.57
CBS The Good Wife (R) 1.0/3 5.01

In Late-Night Metered Markets:

• “The Tonight Show with Jay Leno” (2.6/7 in metered-market households with an encore telecast) out-delivered CBS’s first-run “Late Show with David Letterman” (2.5/6) and ABC’s combination of “Nightline (2.6/6) and “Jimmy Kimmel Live” (1.2/4 with an encore) in Nielsen’s 56 metered markets.

• In the 25 markets with Local People Meters, adult 18-49 results were: “The Tonight Show with Jay Leno with an encore,” 0.9/4 with an encore; “Late Show,” 0.7/3; “Nightline,” 1.0/4; and “Jimmy Kimmel Live,” 0.4/2 with an encore.

• At 12:35 a.m., “Late Night with Jimmy Fallon” (1.1/4 in metered-market households with an encore) trailed CBS’s “Late Late Show with Craig Ferguson” (1.2/4 with an encore). In the 25 markets with Local People Meters, “Late Night” (0.5/3 in 18-49 with an encore) topped “Late Late Show” (0.4/2 with an encore).

• At 1:35 a.m., Last Call with Carson Daly” averaged a 0.7/3 in metered-market households with an encore and a 0.3/2 in adults 18-49 in the 25 markets with local people meters.

NOTE: All national ratings are “live plus same day” from Nielsen Media Research unless otherwise indicated.
Nielsen TV Ratings: ©2010 The Nielsen Company. All Rights Reserved.


Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.
Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

Posted by:TV By The Numbers

blog comments powered by Disqus