ABC’s unscripted lineup bested CBS’s lineup of scripted dramas for supremacy with advertising coveted adults 18-49. Shark Tank was down a tenth from last week to a 1.2 adults 18-49 rating, but CBS’s lineup was down further.
As awful as the ratings for Chaos were last week in its premiere, they managed to get uglier, slipping 0.2 to a 0.9 adults 18-49 rating. CSI: NY (1.6) and Blue Bloods (1.5) were each down 0.2 from last Friday. Blue Bloods tied its season low with adults 18-49.
The season finale of Who Do You Think You? Are was steady, and won the 8pm hour with a 1.3 adults 18-49 rating.
Smallville fans and CW haters, don’t be too quick to jump on the “haha a repeat of Smallville’s pilot was as good as/better than a new Nikita!” bandwagon. The CW was preempted, at least in Chicago for a Chicago Bulls game.
Overnight broadcast primetime ratings for Friday, April 8, 2011:
|Time||Net||Show||18-49 Rating/Sh||Viewers (Millions)|
|8:00||NBC||Who Do You Think You Are? (Season Finale)||1.3/4||5.76|
|FOX||Kitchen Nightmares (R)||1.2/4||2.94|
|ABC||Primetime: What Would You Do||1.4/4||4.49|
NOTE: All ratings are “live plus same day” from Nielsen Media Research unless otherwise indicated.
Nielsen TV Ratings: ©2011 The Nielsen Company. All Rights Reserved.
Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent. More information on ratings is available here.
Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)
Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.
Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs which are currently in approximately 24.4% of all U.S. TV households. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.