CBS coasted to victory with the advertising coveted adults 18-49 and ABC won out with total viewers. Almost all shows were up versus last week when it was Halloween. Pending adjustments in the finals, Hawaii Five-0 was steady vs. last week though, and ABC’s Castle was down. NBC was steady vs. last week (hey, at least its schedule is Halloween-proof!).
How I Met Your Mother and 2 Broke Girls were each up 5% versus last week to 4.4 and 4.5 adults 18-49 ratings respectively. Two and a Half Men was up 9% to a 5.1 adults 18-49 rating and Mike & Molly was up 14% to a 4.2 adults 18-49 rating.
A two-hour Dancing with the Stars was up 18% vs. last week’s 90 minute series low to a 3.3 adults 18-49 rating. Castle was down 7% to a 2.5 adults 18-49 rating.
Fox’s Terra Nova rose 24% to a 2.6 adults 18-49 and House was up 8% to a 2.7 adults 18-49 rating.
The ratings for Gossip Girl and Hart of Dixie will likely generate more chatter from Nikita fans than fans of Gossip Girl and Hart of Dixie.
Late-night results are below the primetime data.
Broadcast primetime ratings for Monday, November 7, 2011:
|Time||Net||Show||18-49 Rating||Viewers (Millions)|
|8:00||CBS||How I Met Your Mother||4.4/12||10.36|
|ABC||Dancing with the Stars||3.3/8||17.69|
|8:30||CBS||2 Broke Girls||4.5/11||11.34|
|9:00||CBS||Two and a Half Men||5.1/12||14.52|
|ABC||Dancing with the Stars||3.4/8||18.36|
|CW||Hart of Dixie||0.6/1||1.39|
|9:30||CBS||Mike & Molly||4.2/10||11.99|
|NBC||Rock Center with Brian Williams||1.0/3||3.51|
via NBC press notes:
In Late-Night Metered Markets Monday night:
- In Nielsen’s 56 metered markets, household results were: “The Tonight Show with Jay Leno,” 2.4/6; CBS’s “Late Show with David Letterman,” 2.6/7; and ABC’s combo of “Nightline,” 3.4/8; and “Jimmy Kimmel Live,” 1.9/6.
- In the 25 markets with Local People Meters, adult 18-49 results were: “The Tonight Show with Jay Leno,” 0.6/3; “Late Show,” 0.8/4; “Nightline,” 0.9/4; and “Jimmy Kimmel Live,” 0.6/4.
- At 12:35 a.m., “Late Night with Jimmy Fallon” (1.3/5 in metered-market households) trailed CBS’s “Late Late Show with Craig Ferguson” (1.4/5). In the 25 markets with Local People Meters, “Late Night” (0.5/3 in 18-49) tied “Late Late Show” (0.5/3).
- At 1:35 a.m., “Last Call with Carson Daly” averaged a 0.8/4 in metered-market households with an encore and a 0.4/3 in adults 18-49 in the 25 markets with local people meters.
NOTE: All national ratings are “live plus same day” from Nielsen Media Research unless otherwise indicated.
Nielsen TV Ratings: ©2011 The Nielsen Company. All Rights Reserved.
Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.
Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.
Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)
Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.