Adults 18-49: Rating/Share 2.5/8 1.2/4 1.1/4 0.9/3 0.8/2
Adults 18-34: Rating/Share 1.8/6 0.9/3 1.3/5 1.0/4 0.4/1
Total Viewers (million) 8.276 4.497 2.527 2.515 5.236

Due to the nature of live  programming the ratings for NBC (U.S. Olympic Trials) are approximate and subject to more than the typical adjustments in the final numbers. See below for more information on these Fast Affiliate Ratings.

NBC won the night in adults 18-49 and total viewers.

On NBC, the  U.S.Olympic Trials: Track and Field garnered a 1.4 rating, compared to last week’s 1.2 rating. U.S.Olympic Trials: Swimming  earned a 2.1 rating at 8PM (up a tenth from 2008’s Olympic swimming trials), and the two-hour Women’s Gymnastics trial at 9PM was the highest-rated program of the night, earning a 3.2 18-49 rating. The women’s gymnastics trials were also up substantially from 2008’s women’s gymnastics trials (which earned a 2.0/7) and became the top Olympic-Trials telecast since August 20, 2000 in both 18-49 and total viewers.

On ABC, a new Secret Millionaire earned a series low, 1.1 18-49 rating, down four tenths from its last original three weeks ago.Extreme Makeover: Weight Loss Edition also earned a series low with a 1.2 18-49 rating, down three tenths from its last original three weeks ago.

FOX and CBS were all repeats for the evening

Broadcast primetime ratings for Sunday, July 1, 2012:

Time Net Show 18-49 Rating 18-49 Share Viewers Live+SD (million)
7:00 PM NBC US Olympic Trials: Track and Field 1.4 5 5.621
ABC America’s Funniest Home Videos -R 1.1 4 4.983
CBS 60 Minutes -R 1.1 4 8.427
FOX American Dad -R 0.7 3 1.679
7:30 PM FOX Cleveland Show -R 0.8 3 1.836
8:00 PM NBC US Olympic Trials: Swimming 2.1 7 7.742
FOX The Simpsons -R 1.4 5 3.080
ABC Secret Millionaire 1.1 4 4.983
CBS Hawaii Five-0 -R 0.7 2 4.550
8:30PM FOX Bob’s Burgers -R 1.2 4 2.446
9:00PM NBC US Olympic Trials: Women’s Gymnastics (9-11:05) 3.2 9  9.870
FOX Family Guy -R 1.4 4 3.106
ABC Extreme Makeover: Weight Loss Edition (9-11) 1.2 3  3.946
CBS The Good Wife  -R 0.5 2 3.879
9:30 PM FOX American Dad -R 1.4 4 3.106
10:00PM CBS The Mentalist -R 0.7 2 4.267

Nielsen TV Ratings: ©2012 The Nielsen Company. All Rights Reserved.


Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live baseball game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

Posted by:TV By The Numbers

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