With the MLB  playoffs including a primetime Yankees-Tigers game (which scored a preliminary 5.2 household rating), almost everything was down on the night, some things more than others.

Fox won the night with adults 18-49 a’s New Girl was down 4% from last week, but once again topped Tuesday night with a 4.3 adults 18-49 rating and did better among younger women 18-34 than ABC, CBS and NBC combined. Raising Hope was steady 2.9 adults 18-49 rating. Earlier in the night Glee was down 5% with a 3.5 adults 18-49 rating.

NCIS was down a mere 2% and its 4.1 adults 18-49 rating again bested Glee. NCIS: LA was down 6% from last week to a 3.4 adults 18-49 rating. Unforgettable was down 4% with a 2.4 adults 18-49 rating.

ABC’s Body of Proof was up 17% to a 2.1 adults 18-49 rating. The Dancing with the Stars results show was down 3% to a 2.8 adults 18-49 rating.

Over on NBC, The Biggest Loser was down 13% to a 2.0 rating between 8-10p, it’s lowest-rated fall telecast ever.  Parenthood was down 9% to a 2.0 adults 18-49 rating.

CW’s Ringer dropped 33% from a 0.9 adults 18-49 rating to a 0.6. 90210 was down 25% to a 0.6 adults 18-49 rating.

Late-night ratings are below the primetime data.

Broadcast primetime ratings for Tuesday, October 4, 2011:

Time Net Show 18-49 Rating Viewers (Millions)
8:00 CBS NCIS 4.1/12 18.86
FOX Glee 3.5/10 8.30
NBC The Biggest Loser 1.9/5 5.52
ABC Dancing with the Stars: The Encore Performance 1.7/5 9.11
CW 90210 0.6/2 1.32
9:00 FOX New Girl 4.3/11 8.62
CBS NCIS: Los Angeles 3.4/8 14.65
ABC Dancing with the Stars Results 2.8/7 14.83
NBC The Biggest Loser 2.1/5 5.69
CW Ringer 0.6/2 1.49
9:30 FOX Raising Hope 2.9/7 6.51
10:00 CBS Unforgettable 2.4/6 11.35
ABC Body of Proof 2.1/5 10.22
NBC Parenthood 2.0/5 5.00

via NBC press note:

In Late-Night Metered Markets Tuesday night:

  • In Nielsen’s 56 metered markets, household results were: “The Tonight Show with Jay Leno,” 2.6/7; CBS’s “Late Show with David Letterman,” 2.6/7; and ABC’s combo of “Nightline,” 3.7/9; and “Jimmy Kimmel Live,” 1.8/6.
  • In the 25 markets with Local People Meters, adult 18-49 results were: “The Tonight Show with Jay Leno,” 0.9/4; “Late Show,” 0.7/3; “Nightline,” 1.2/5; and “Jimmy Kimmel Live,” 0.6/3.
  • At 12:35 a.m., “Late Night with Jimmy Fallon” (1.3/5 in metered-market households) tied CBS’s “Late Late Show with Craig Ferguson” (1.3/5).  In the 25 markets with Local People Meters, “Late Night” (0.6/4 in 18-49) topped “Late Late Show” (0.3/2).
  • At 1:35 a.m., “Last Call with Carson Daly” averaged a 0.8/4 in metered-market households and a 0.4/3 in adults 18-49 in the 25 markets with local people meters.

NOTE: All national ratings are “live plus same day” from Nielsen Media Research unless otherwise indicated.

Nielsen TV Ratings: ©2011 The Nielsen Company. All Rights Reserved.

You can see TV ratings from other recent Overnight ratings reports here.


Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

Posted by:TV By The Numbers

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