Yes, those are the stars of FX’s Wilfred, in character, at last night’s American Idol results show. It’s hard to say if Elijah Wood is really thinking “Yikes, what did I get myself into here?” because he kind of always looks like that.

I could be wrong, but I have the feeling FX’s Wilfred is one of those shows that will generate a fair bit of reader interest, regardless of the ratings.

FX is promoting the show in some, uh, cost efficient ways.  It took a similar tack during the second season of Fringe when it placed “Observers” in the audience of various big events.


Posted by:TV By The Numbers

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